Ode to Joy Flash Mob Viral Video

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Ode to Joy Flash Mob Viral Video

Ode to Joy Flash Mob

On the 130th anniversary of the founding of Banco Sabadell they paid homage to their city with a campaign Som Sabadell (We are Sabadell). They arranged a flash mob featuring the participation of 100 people from the Vallès Symphony Orchestra, the Lieder, Amics de l’Òpera and Coral Belles Arts choirs.

The song? Ode to Joy by Ludwig von Beethoven.

This viral video has received 8,429,900 in less than 7 months. Cool event, great fun!

And 11.5 million views in 17 months. As one comment put it: What an incredible value for the coin spent (by the little girl at the beginning of the video)!




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John Kremer is the author of 1001 Ways to Market Your Books, eBook Marketing 411, and other book marketing, Internet marketing, and social media reports.

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